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Recent blog articles

Template vs Custom: Elevating Your Law Firm’s Website

| Gary Honold |
Key takeaways: Custom websites offer more than templates, but your brand identity is your choice. With a custom site, your firm has room fo…

Scaling Your Law Firm’s Budget for Annual Growth

| Erik J. Olson |
Key takeaways: The Profit First Method is an effective, proven way to create permanent profit. Reorganizing how you manage business cash fl…

Keys to Making Your Law Firm’s Web Content Unique

| Gary Honold |
Key takeaways: Content and SEO are two essential and similar (though not the same) strategies for reaching your legal prospects online. Kno…

How Responding to Negative Reviews Can Boost Your SEO

| Gary Honold |
In the legal profession, maintaining a positive reputation is crucial. With years dedicated to establishing trust and credibility, law firms…

Why Live Chat is a Game-Changer for Legal Websites

| Erik J. Olson | ,
Businesses have been making use of live chat services for quite some time now, but the legal world hasn’t quite caught up. In fact, the Amer…

Don’t Break These ABA Marketing Rules

| Erik J. Olson |
While attorneys excel at navigating the legal world, advertising themselves while remaining compliant with the stringent guidelines of the A…

Website Redesign: The Cause Behind Your Traffic Nosedive

| Erik J. Olson |
According to a survey by GoodFirms, approximately 38 percent of web designers believe that outdated site design drives away visitors. If you…

How to Lower the Cost of Your Personal Injury Leads

| Erik J. Olson |
According to a survey by the American Bar Association (ABA), less than half of all law firms have a marketing budget. Marketing is an invest…

8 Top Tools Lawyers Should Have in Their SEO Arsenals

| Gary Honold | ,
We know that accumulating all the SEO tools required to create optimized content may become pricy if you do not know what you are looking fo…

10 Reasons Your Law Firm is Losing Organic Traffic

| Gary Honold |
Organic traffic is an integral part of any law firm’s SEO marketing strategy, but quite a few common mistakes can cause your firm’s organic …

How to Speed Up Organic Growth on Your Law Firm Site

| Gary Honold |
The lack of organic growth on your law firm’s website represents a significant challenge in today’s competitive marketplace. Your firm may b…

Six Questions to Ask Your Next Legal SEO Agency

| Erik J. Olson |
In today’s digitally-driven environment, more law firms are using digital marketing to their advantage. However, most law firms do not use t…

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