How to Apply for the Payroll Protection Program (PPP)

How to Apply for the Payroll Protection Program (PPP)

It’s no secret that the COVID-19 pandemic has impacted businesses in a big way. To counteract its negative effects, the US Treasury started rolling out the Payroll Protection Program (PPP) last month (click the link here). .embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container...

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How to Overcome the Startup ‘Valley of Death’

How to Overcome the Startup ‘Valley of Death’

At the last company I worked for as an employee, the HR Manager remarked on more than one occasion that the owner of the business was just like us but was a few spots ahead of us in line. He used the analogy of people waiting in line to get into the movies and that the owner of the company simply got in line before we did.  It was a simplistic view...

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The Struggle of Starting Your Own Business

The Struggle of Starting Your Own Business

I received the Entrepreneurial Excellence Award in 2016. It was an amazing honor and the award sits proudly on the bookshelf in my office. As a result of receiving the award, I’ve kept close tabs every year since to see who I know on the list of honorees. As a member of the Entrepreneurs’ Organization (EO), I was pleasantly surprised when I noticed...

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How To Determine Your Best Clients

How To Determine Your Best Clients

As odd as it may sound, I did not know who our best clients were until about a week ago. After running Array Digital for the last two years, I knew who our top two clients were. But beyond that I was guessing. I didn’t even have a methodology for analyzing who those best clients were. After some discussions with the management team, and realizing...

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A Lack of Urgency Is Killing Your Business

A Lack of Urgency Is Killing Your Business

Do you ever feel like you’re running out of time? I don’t just mean in your business. Or in your personal life. I mean in life. As morose as it may sound, we all have a finite amount of time on this beautiful blue planet. It’s no secret that we only get one chance at this thing called life. All good things will come to an end....

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Overcoming Distractions In Your Business

I’ve been staring at this blank document for an hour and I’m just now typing out this sentence. It’s not that I have writer’s block. The reality is that between when I wanted to start writing and when I actually started writing I had a micro-moment of indecision about what I should do next. So I checked Twitter. Then I checked my email. Then...

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The Trouble with Onboarding New Clients

Running a business means that you’re contracting with clients to provide services. Those services obviously cost a set amount of money and come with defined deliverables. They’re paying a fee and they expect to get what you tell them you’re going to give them. As a startup, you did everything. Once you expand, it’s natural to move out...

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© Array Digital LLC

Website Design, Online Advertising, SEO, Social Media & Digital Marketing.
© Array Digital LLC