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Erik J. Olson

Erik J. Olson is the Founder & CEO of Array Digital—a marketing agency that enables its clients to achieve their dreams, fulfill their missions, and impact more lives with their services.
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Recent Articles

| Erik J. Olson |
Key Takeaways: Not only does your website need backlinks to support your SEO strategy, but you also need to use a backlink management tool …
| Erik J. Olson |
Key takeaways: The font attorneys use on their websites, legal documents, and signatures can either convey a level of clarity or become fru…
| Erik J. Olson |
Key takeaways: Building a network with other attorneys in non-competing practices can significantly increase referral opportunities for law…
| Erik J. Olson |
Key takeaways: You’ve seen it on LinkedIn and all of the internet: AI promises to streamline content and offer a fast way to build SEO. The…
| Erik J. Olson |
Both positive and negative reviews are an important part of building trust, impacting as many as 42% of online shoppers looking for a law fi…
| Erik J. Olson |
Key takeaways: The Profit First Method is an effective, proven way to create permanent profit. Reorganizing how you manage business cash fl…
| Erik J. Olson | ,
Businesses have been making use of live chat services for quite some time now, but the legal world hasn’t quite caught up. In fact, the Amer…
| Erik J. Olson |
While attorneys excel at navigating the legal world, advertising themselves while remaining compliant with the stringent guidelines of the A…
| Erik J. Olson |
According to a survey by GoodFirms, approximately 38 percent of web designers believe that outdated site design drives away visitors. If you…
| Erik J. Olson |
According to a survey by the American Bar Association (ABA), less than half of all law firms have a marketing budget. Marketing is an invest…
| Erik J. Olson |
In today’s digitally-driven environment, more law firms are using digital marketing to their advantage. However, most law firms do not use t…
According to the Bloomberg Law Legal Ops + Tech Survey in 2022, 86 percent of respondents used legal tech to improve their productivity and,…

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