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Digital Marketing Articles

Key Takeaways: Digital marketing for law firms requires a clear strategy with goals, a target audience, and consistency. Law firms need mar…
| Erik J. Olson |
Key takeaways: The font attorneys use on their websites, legal documents, and signatures can either convey a level of clarity or become fru…
| Gary Honold |
Key takeaways: YouTube videos can help lawyers get attention. Knowing how to create YouTube videos that resonate with clients is key. Here …
| Gary Honold |
Key takeaways: Small law firms need a marketing budget to reach new prospective clients. You can promote your small law firm successfully w…
| Gary Honold |
Key takeaways: What do clients want most from their lawyers? It’s more complex than just one aspect but a package of exceptional service an…
| Erik J. Olson | ,
Businesses have been making use of live chat services for quite some time now, but the legal world hasn’t quite caught up. In fact, the Amer…
| Erik J. Olson |
While attorneys excel at navigating the legal world, advertising themselves while remaining compliant with the stringent guidelines of the A…
| Gary Honold | ,
We know that accumulating all the SEO tools required to create optimized content may become pricy if you do not know what you are looking fo…
According to the Bloomberg Law Legal Ops + Tech Survey in 2022, 86 percent of respondents used legal tech to improve their productivity and,…
| Erik J. Olson | ,
If you are just starting, establishing your law firm can be difficult. You decide to market and build brand awareness, but is SEO worth it? …
| Erik J. Olson | ,
Does your law firm website contain a wealth of information that no one seems to read? If you do not organize your website in a way that’s ea…
Key Takeaways: Essential Strategies for Law Firm Lead Generation Sales Funnel Mastery: Essential for guiding potential clients from initial…

Everything you need to know about hiring a digital marketing agency:

This 30-page guide covers:
  • The four pillars of digital marketing
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  • The pitfalls to avoid
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