Digital Marketing Articles

To grow your orthodontist practice, you need new patients — but traditional marketing methods won’t reach the modern consumer. Today’s family starts their search online, and you need an online pres…

No matter how skilled a business owner you are or how good a marketing specialist you feel you’ve hired, no one individual has enough arms to do everything your business needs in order to market ef…

It’s no secret that the COVID-19 pandemic has impacted businesses in a big way. To counteract its negative effects, the US Treasury started rolling out the Payroll Protection Program (PPP) last mon…

Times are quickly changing. I mean remember back just one month when we were going about our regular lives? Just half a month ago, on March 16, Trump urged Americans to avoid gatherings with more t…

A business plan and marketing plan are things we often hear of when it comes to the business landscape.  A business plan embraces data about the organization. It’s comprised of mission statements, …

It seems like it was only yesterday when Facebook was just a vague platform designed by a young visionary, or when hundreds of artists still used Hi5 and Myspace to gain recognition. Times sure hav…

Alexa, Cortana, Siri. These are the names of voice assistants created by companies like Amazon, Google, and Apple. The use of voice assistants to obtain information in cell phones and PCs, and to o…

Most companies still use marketing techniques that are quickly becoming obsolete. To prevent that in your own brand, we invite you to discover what conversational marketing or messaging in social m…

According to the Annual Study of Social Networks 2019 prepared by IAB Spain, WhatsApp is the most popular and widely used social media (88%), followed closely by Facebook (87%), YouTube (68%) and I…

How Your Business Can Use Live Streaming Although the term streaming covers all online audiovisual content, we must differentiate between two modalities: on-demand video (video on demand), which is…

Below are two ways to get started in a world that is quickly becoming voice-first. Launch a Flash Briefing Flash briefings are the equivalent of news flashes and are available on the Amazon Echo a…

Want a new way to deliver content to customers and prospects? Amazon’s Alexa may be just the tool to help you grow your business with one of her many features: Flash Briefings. What is a Flash Bri…