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Getting help with online directories for law firm SEO

Boosting Your Legal Reputation: A 2024 Guide to the Top 12 Lawyer Review Platforms

| Gary Honold |
Key Takeaways: To stand out in your practice area, you need to show clients you know how to help them. Today’s prospective client wants to …
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This image depicts a minimalist representation of a web browser displaying Google's search home page. The top of the browser shows the standard red, yellow, green, and grey buttons typically seen on a browser window. Below this, there are tabs, one of which features the Google logo composed of a series of simple colored shapes: blue, red, yellow, and green. The search bar is prominent in the center of the page, with Google's voice search microphone icon visible. This image is suitable for discussions or articles concerning Google's interface or search engine functionality.

Takeaways From the Recently Leaked Google Search Documents

| Gary Honold |
Key takeaways: Google’s leaked ranking documents are essential for law firms to know and apply to their website. There’s more evidence than…
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A magnifying glass highlighting the word 'SEO' on a digital background, symbolizing the focus and precision of technical SEO specialists.

An Insider’s Look at What Technical SEO Specialists Do

| Gary Honold |
Key Takeaways: A technical SEO specialist is a professional who oversees the functional aspects and ranking of a website. These professiona…
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seo title tag

What Is an Seo Title Tag?

| Gary Honold |
Key Takeaways: Title tags summarize the content of a page in a few words to help search engine users. Some of the most common mistakes incl…
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link building for lawyers

Foolproof Backlink Management for Lawyers

| Erik J. Olson |
Key Takeaways: Not only does your website need backlinks to support your SEO strategy, but you also need to use a backlink management tool …
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keyword research

Do Keyword Research Services Actually Matter?

| Gary Honold |
Key takeaways: Search engine ranking is heavily dependent on keywords. If you’re not doing the research to know which keywords to incorpora…
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lawyer awards

Showcasing Your Legal Awards & Accomplishments Properly

| Gary Honold |
Key takeaways: Recognition through legal awards and accomplishments can help bolster your website’s performance in Google search. Ensure yo…
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bounce rate

What Defines Your Engaged Sessions (bounce Rate) in Ga4?

| Gary Honold |
Key takeaways: A high bounce rate could create a problem for your rankings in the search engines. What does a high bounce rate mean, and wh…
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"best legal directories" image of man sitting at computer desk

Best Legal Directories (the Official 2024 Verdict)

| Gary Honold |
Key takeaways: Legal directories are tools that can help law firms get valuable leads to their website. Attorney directories and profiles c…
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Customer Relationship Management

10 Best Crm Software Tools for Lawyers

| Gary Honold |
Key takeaways: CRM software is a critical investment for all law firms because it enables practices to manage client relationships effectiv…
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Should Divorce Lawyers Offer Free Consultations?

| Gary Honold |
Key Takeaways: As an attorney at law, you do not have to offer free consultations to your family law prospective clients. There are advanta…
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SEO is dead change my mind

Seo Is Dead: Change My Mind

| Gary Honold |
Key takeaways: Though many ask, “Is SEO dead?” there are plenty of reasons you can still bank on it. Recent Google updates are impacting SE…
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lawyers around a table

A Lawyer’s Guide to E-E-A-T: an Introduction

| Gary Honold |
Key takeaways E-E-A-T is a critically important component of your website ranking as an attorney. E-E-A-T, along with meeting expectations …
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a link between two pages

Local Seo Link Building Guide

| Gary Honold |
Key Takeaways: Link building is the process of getting backlinks from other websites to your website. Local links help to improve local SEO…
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Person holding a paper with a 5-star customer review chart in a bright setting.

How Do Reviews Impact Local Seo in 2024?

| Erik J. Olson |
Both positive and negative reviews are an important part of building trust, impacting as many as 42% of online shoppers looking for a law fi…
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1 star out of 5

How Responding to Negative Reviews Can Boost Your Seo

| Gary Honold |
In the legal profession, maintaining a positive reputation is crucial. With years dedicated to establishing trust and credibility, law firms…
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Man using a chat system

Why Live Chat Is a Game-changer for Legal Websites

| Erik J. Olson | ,
Businesses have been making use of live chat services for quite some time now, but the legal world hasn’t quite caught up. In fact, the Amer…
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a man and two women smiling while reviewing paperwork

How to Lower the Cost of Your Personal Injury Leads

| Erik J. Olson |
According to a survey by the American Bar Association (ABA), less than half of all law firms have a marketing budget. Marketing is an invest…
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people sitting at a conference table talking

8 Top Tools Lawyers Should Have in Their Seo Arsenals

| Gary Honold | ,
We know that accumulating all the SEO tools required to create optimized content may become pricy if you do not know what you are looking fo…
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Caution sign on a laptop

10 Reasons Your Law Firm Is Losing Organic Traffic

| Gary Honold |
Organic traffic is an integral part of any law firm’s SEO marketing strategy, but quite a few common mistakes can cause your firm’s organic …
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arrows going up

How to Speed up Organic Growth on Your Law Firm Site

| Gary Honold |
The lack of organic growth on your law firm’s website represents a significant challenge in today’s competitive marketplace. Your firm may b…
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lawyer working on a case file

Six Questions to Ask Your Next Legal Seo Agency

| Erik J. Olson |
In today’s digitally-driven environment, more law firms are using digital marketing to their advantage. However, most law firms do not use t…
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lawyer overlayed with AI imagery

Should Lawyers Learn How to Code for Digital Marketing?

| Erik J. Olson | , ,
According to the Bloomberg Law Legal Ops + Tech Survey in 2022, 86 percent of respondents used legal tech to improve their productivity and,…
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two business men reviewing a document on a laptop

Updated Law Firm Seo Statistics for 2023

| Erik J. Olson | ,
You have heard it before and will likely hear it from any marketing company you use for search engine optimization (SEO) services. SEO takes…
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two business men looking a laptop on the desk

How to Evaluate Cost Savings With Seo for Your Law Firm

| Erik J. Olson | ,
If you are just starting, establishing your law firm can be difficult. You decide to market and build brand awareness, but is SEO worth it? …
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business man and woman reviewing data on a laptop at the office

Using Topic Clusters for Your Law Firm’s Seo

| Erik J. Olson | ,
Does your law firm website contain a wealth of information that no one seems to read? If you do not organize your website in a way that’s ea…
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a picture of a desk with a laptop and notebook on it

Examples of Good Seo Keywords for Attorneys

| Erik J. Olson | ,
If you type into Google the most popular legal keywords to target, your content will be misguided. Seeing all these keywords and their high …
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female lawyer holding a document at her office

Understanding Law Firm Seo Content Writing

| Erik J. Olson | ,
Whether you are an established law firm or a new one, you will want your site to have content. You want to build authority and establish you…
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person pointing to website statistics

PPC Vs. SEO: Why Organic Seo Is the Choice for Law Firms

| Erik J. Olson | ,
Running a successful law firm is a multifaceted job, and creating an effective marketing strategy that brings in the right new clients can m…
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attorney talking with clients

Lead Generation for Lawyers Guide in 2023

| Erik J. Olson | ,
Key Takeaways: Essential Strategies for Law Firm Lead Generation Sales Funnel Mastery: Essential for guiding potential clients from initial…
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marketing specialist looking at charts

How to Start a Legal Blog Now and Why You Need To

| Erik J. Olson | ,
According to a 2022 ABA TechReport, 94 percent of law firms have a website, but only 37 percent have a blog. That means that if your firm do…
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a group of law firm executives reviewing documents and smiling

“the Metrics Are Great, but I’m Not Getting Leads.”

| Erik J. Olson | ,
Excited by the idea of how SEO can help your law firm, you decide to try it. All your competitors are already using SEO to increase their le…
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lawyer writing content

Legal Marketing and the Importance of Evergreen Content

| Erik J. Olson | , ,
A study conducted found that the average lifespan of an article is 2.5 days. This means that after 2.5 days, most articles won’t receive mor…
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a business executive in a suit smiling at his phone

Three Ways the Helpful Content Update Affects Law Firms

| Erik J. Olson | , ,
Google is the most commonly used search engine on the planet today, processing approximately 8.5 billion daily searches. In an effort to mai…
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business man looking at analytics on his laptop

The SEO Benefits of Responsive Web Design

| Erik J. Olson | ,
A responsive website design creates a huge opportunity for brands to reach and interact with mobile customers. It ensures that your site is …
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Google search results

Think Twice Before Writing Your Own Seo Content

| Erik J. Olson |
According to a study done by Martindale Avvo, around 36% of consumers use an attorney’s website as a resource, and 46.5% said they choose a …
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worker checking website traffic visitor on analytics report

How Our Clients Benefit From Our Seo Audits

| Erik J. Olson |
Search engine optimization is tricky. The rules and tactics for an effective SEO strategy are constantly evolving. The reason is simple. Sea…
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overview of Google Analytics

How to Use Google Analytics to Enhance Your Seo Strategy

| Erik J. Olson |
How Do I Use Google Analytics for Seo? It’s a question that every law firm must face at some point. At least, it’s the case for law firms i…
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A man sitting on his couch browsing Google

How to Rank Your Website in a Niche Industry

| Erik J. Olson |
> Being an attorney or businessperson in a niche part of your field can make marketing more difficult. Making sure consumers find your la…
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SEO graphic

How Blogging Can Help Your Law Firm

| Erik J. Olson |
Search engine optimization, or SEO, is essential for businesses operating today. This is especially true for law firms. It’s no longer a lux…
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a person performing a Google search on their phone

How Do Law Firms Benefit From Using Seo?

| Erik J. Olson |
When people search for a lawyer, they’re more likely to use Google than anything else, according to a recent survey by Martindale-Avvo. If y…
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discussing seo strategies

25 Advanced Seo Tips for Law Firms

| Erik J. Olson |
According to a 2020 study, statistics show that 85% of internet users prefer Google as their primary resource when searching for a lawyer. I…
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SEO illustration with team analyzing May Core Update, highlighting growth trends with arrows and magnifying glass.

The Effects of the May 2022 Google Core Update

| Erik J. Olson |
Search engines are constantly tweaking and adjusting their algorithms. They do this to help ensure that the sites they feel represent the pu…
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Person analyzing SEO performance on a laptop with a magnifying glass and graph on the screen.

How Long Does Seo Take to Work?

| Erik J. Olson |
Impatient with the distinct lack of traffic, clicks, and conversions on your law firm’s website? Concerned that your site isn’t rapidly risi…
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Person analyzing colorful graphs on smartphone at desk with keyboard and tablet.

What Are Local Seo Citations & Why Do They Matter?

| Erik J. Olson |
Local SEO is critical to reaching the most targeted potential clients, your local market. Keeping your business name, address, and phone num…
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Laptop and smartphone on desk with SEO strategy mind map emphasizing key elements like content, keywords, and social media.

Is Your Law Firm Website Making These Critical Seo Mistakes?

| Erik J. Olson |
You’ve put in the effort to keywords and SEO, yet you still seem to fall short. Maybe the problem is not lack of effort, but rather making m…
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Core Web Vitals report showing passing scores for FCP, LCP, FID, and CLS metrics over the latest 28-day period.

Google’s Page Experience Update: Is Your Law Firm Ready?

| Erik J. Olson |
Does your website rank in the search results when someone Googles your law firm’s service? Chances are you have spent quite a bit of time an…
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Smart speaker on windowsill with decorative ceramic birds.

How Voice Search Affects Lead Generation

| Erik J. Olson |
In today’s information-driven world, most people turn to an online search engine, like Google, to quickly find answers to questions or perfo…
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