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Recent blog articles

How Your Law Firm Can Correctly Use AI in 2023

As an attorney who enjoys writing content for your website, you have likely heard about artificial intelligence (AI) content generation plat…

How Blogging Can Help Your Law Firm

| Erik J. Olson |
Search engine optimization, or SEO, is essential for businesses operating today. This is especially true for law firms. It’s no longer a lux…

What is the Difference Between Retargeting and Remarketing?

| Erik J. Olson |
If you have never heard of retargeting and remarketing, you might be inclined to say they are the same thing. However, if you are paying for…

The Case for Switching Your Business to WordPress

| Erik J. Olson |
Whether you are a startup company or a Fortune 500, having a CMS that fits your business is important. Choosing a platform can be difficult …

How Do Law Firms Benefit From Using SEO?

| Erik J. Olson |
When people search for a lawyer, they’re more likely to use Google than anything else, according to a recent survey by Martindale-Avvo. If y…

25 Advanced SEO Tips for Law Firms

| Erik J. Olson |
0According to a 2020 study, statistics show that 85% of internet users prefer Google as their primary resource when searching for a lawyer. …

Different Types of Google Ads for Lawyers

| Erik J. Olson |
Concerned your law firm isn‘t bringing in enough business? Feel like you‘re falling behind to your competitors? Ads for lawyers can be a hug…

The Effects of the May 2022 Google Core Update

| Erik J. Olson |
Search engines are constantly tweaking and adjusting their algorithms. They do this to help ensure that the sites they feel represent the pu…

How Much Should Your Law Firm Spend on PPC?

| Erik J. Olson |
Does your money feel like you are wasting it because your firm is not receiving an increase in leads? If you let your budget hit its cap a…

How to Attract Online Customers To Your Law Firm

Your firm is not garnering enough traffic and attention. Simply put, nobody can find you. Leads are important to law firms because they tu…

How Long Does SEO Take To Work?

| Erik J. Olson |
Impatient with the distinct lack of traffic, clicks, and conversions on your law firm’s website? Concerned that your site isn’t rapidly ri…

How To Use LinkedIn In Your Law Firm’s Marketing Strategy

| Erik J. Olson |
As traditional marketing begins to decline in engagement, it is so important that your law firm builds an online presence. This can be done …

Everything you need to know about hiring a digital marketing agency:

This 30-page guide covers:
  • The four pillars of digital marketing
  • Digital marketing options and costs
  • The pitfalls to avoid
  • What to expect when working with an agency
  • The qualities to look for in a digital marketing agency