Tag: Digital Marketing

What Goals Should I Use to Calculate ROI?

What Goals Should I Use to Calculate ROI?

What’s the Best Way to Calculate ROI? With marketing, your goal for ROI is usually either brand awareness or lead generation. If it’s brand awareness, it’s very, very difficult to tell what your return on investment is, because you don’t see an immediate impact. But, with lead generation, you do. You see leads come in. They’re...

Continue reading

3 Ways to Optimize your Trane Dealer Locator Listing

3 Ways to Optimize your Trane Dealer Locator Listing

Being a Trane Comfort Specialist (TCS) comes with a lot of perks. One of the key benefits is being listed on Trane’s website as a preferred Trane deal. That dealer locator is linked to Trane’s residential website and is available here. Tip 1 – Update your data Customers can search for Trane dealers by zip code or state. Be sure that data is...

Continue reading

Google Review Requirement

Google Review Requirements for TCS Dealers

We partner with a lot of business to consumer service providers to help drive traffic to their website and generate leads. Many Trane Comfort Specialist (TCS) dealers hire us to get their phones ringing and their trucks on the road. In order to better inform our clients, we keep up with changing TCS requirements. These changing requirements are intended...

Continue reading

How much does digital marketing cost

How much does digital marketing cost?

One of the questions we get asked a lot is, How much does digital marketing cost?  It’s a straightforward question, but like many things in life, the answer is complicated. There are many factors that go into how much you get charged, as well as how much you want to pay.  Unlike a commodity like a gallon of milk, you may not want to pay the least...

Continue reading

4 Components to Marketing Any Business 4 Components to Marketing Any Business 4 Components to Marketing Any Business 4 Components to Marketing Any Business

4 Components to Marketing Any Business

For a business to grow and acquire revenue, it must attract new customers. Every start-up company and established corporation needs a solid marketing plan that generates leads and results in higher conversion rates. The first step to marketing your business requires a brand that effectively communicates its purpose to the world.

Continue reading

Contact Us
Fill out the form and we’ll give you a call. Or call us now at
757.333.3021.
    Each bi-weekly newsletter provides the most important ways to grow your business through website design, digital marketing and entrepreneurialism. You'll get actionable insights that'll get your phone ringing again!
  • This field is for validation purposes and should be left unchanged.

Website Design, Online Advertising, SEO, Social Media & Digital Marketing. Chesapeake, Virginia Beach, Norfolk & Hampton Roads.
© 2020 Array Digital LLC

Website Design, Online Advertising, SEO, Social Media & Digital Marketing. Chesapeake, Virginia Beach, Norfolk & Hampton Roads.
© 2020 Array Digital LLC