Erik recently reconnected with a contact he met about 3 years ago when he was doing software development. Since then, Erik has focused on digital marketing and his contact is now an executive director at an organization that throws a lot of events in downtown Norfolk. Reconnecting with him was an opportunity for both of them even though it didn’t result in an exchange of work. Anytime you can give someone a summary of what you and your company are doing is beneficial for you especially if you’ve changed courses since the last time you interacted with them.
Erik has done this a few times since being in business for himself by sending a letter to all the people he had physical addresses for, explaining what kind of business he’s started and that if they know anyone who needs those services that they can reach out to him.
Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups.
Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups.