Going live is something that we started doing on a regular basis a couple of months ago. We started doing a live stream every Friday at noon and we called it lunchtime live streams. Every week one or two of us will get in front of the camera and talk about a different topic. These days we might be talking about the Coronavirus or marketing or how to market during the Coronavirus crisis. We talk about things that are important, relevant, and relatable to the business or marketing world.
Sometimes we’ll have guests on our live stream, as is the case this week. This is a great way to present different points of view and also double your audience. We have our audience and they have theirs. It’s an effective way to reach both and really get some exposure.
If you’ve never gone live you should consider doing it. These days when most people are cooped up at home, it’s a good way to meet with people, have people get to know you, hear your message, and learn what you’re about.
Think about how going live could help you and your audience.
Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups.
Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups.