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Single-page Website Design Vs. Multi-page Website Design
Written by Erik J. Olson on . Posted in Website Design.
A major consideration in website design is choosing a single-page or multi-page format. This is an important starting point, and each style has pros and cons. Read on to learn a little more about each format.
Single-page Website Design
Pros
- Clean and simple linear experience with a clear beginning, middle, and end
- Keeps users in one comfortable space
- Perfect for selling one product or offering one service
- The scrolling nature of single-page sites makes them well-suited for mobile users who are accustomed to the process
Cons
- Excessive content must be boiled down to avoid confusing the user
- May result in slower load time with excessive content
- Typically, single-page websites are less scalable
- Often less search optimized than multi-page sites
Multi-page Website Design
Pros
- Many pages allow for quick menu browsing
- Useful when there is a need for more than one page and a traditional navigation map
- Beneficial when organizations have a broad range of products or services
- Gives a much better chance to rank high in Google search results for different keywords
Cons
- Challenging due to the complexities of multiple sections such as submenus and ever-changing content
- Can dilute the marketing message when extraneous materials are added
- Many companies tend to lose sight of the initial design when adding new pages, leading to an inconsistent look and feel across the site
- Navigation can become overwhelming with too many pages/link
Whichever path you decide to take for your website’s design, consider these basic requirements that are important to the development of any website:
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