In this fast-paced world of ours, there’s a constant barrage of new businesses and unique product and service offerings vying for our ideal customer’s attention. Along with that comes the need for you as a marketer or business owner to step into the ring, put up your dukes, and compete for that prospect in new and unique ways.

Video marketing may not be a new approach but it’s certainly a powerful – and effective – one. With the busy lives everyone leads, they want the option to consume information in a quick way that doesn’t require their undivided attention. In that case, they’re drawn 1-minute video more so than an article or service page that’ll take them 15 minutes to read.

Despite the demand for quickly-digestible content, only 60% of B2B companies are using the video marketing tactic and even more shockingly, only 10% are taking advantage of live streaming.

So whether you need a little more convincing on the power of video marketing, you’re ready to get started using it but you want to learn the best approach, or you’re a seasoned pro who’s looking for ways to refresh your content, this Marketers Anonymous meetup is for you!