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Why We Think We Need to Hire 2 More Salespeople


Episode #742

Erik and Kevin have concluded that we need 2 more salespeople at Array Digital to achieve our revenue goals for 2021.

We ended 2020 with about $2.35 million in annual recurring revenue. We want to get up to $3.5 million by the end of 2021. We did an analysis and concluded that every single month, our overall monthly revenue increases by about $2,750. If we did nothing different and continued in this way, we would end the year at about $2.7 million.

We fall short of our annual goal and hoping for the best is not a great solution. Erik and Kevin have decided to hire 2 new salespeople for a variety of reasons. Listen in to learn those reasons and why you should consider hiring more than one salesperson rather than banking on just one.

If you are a salesperson interested in this position, apply at thisisarray.com/about-us/careers/

January 26, 2021

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About The Hosts


  • Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups.

  • Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups.

Website Design, Search Engine Optimization (SEO), Online Advertising, Social Media & Digital Marketing.
© Array Digital LLC

Website Design, Online Advertising, SEO, Social Media & Digital Marketing.
© Array Digital LLC