In this episode Erik interviews Marcus Sheridan, the author of “They Ask, You Answer”.
Erik states that if you go to our website you will see a drop-down item called pricing. We are very transparent about our pricing, and this is thanks to Marcus’s advice in the book.
Marcus believes that 95% of SEO is common sense stuff, and only 5% is technical. Search results boil down to who,on the Internet, can best answer a question. Buyers are looking for answers to the following five questions when searching for products or services. If you can answer these from the perspective of the buyer, you will be in good shape.