11 Tips to Own The Space in Your Market
Episode #381
You want and need to be the company that people first think about when they hear something from your industry or about the product or service that you offer. Here are some tips and tactics we’ve used here at Array Digital to make that happen:
- Create a bold mission statement.
- Have an even bolder vision statement.
- Think about doing a nonprofit giveaway.
- Apply for awards.
- Think about getting key board positions in your industry.
- Start a podcast or flash briefing to talk about your industry or area of expertise.
- Book speaking events – as many as you can.
- Start a meetup.
- Expand and talk about expansion.
- Get into video and heavy on social media.
- Use perception to your advantage.
January 29, 2020
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About The Hosts
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Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups.
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Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups.
